ONE PLATFORM.
THREE TIERS.
Start free. Upgrade when you're ready for the full cultural fashion experience.
Free
Explore the platform, discover African culture and fashion, and make purchases.
- Browse full fabric catalogue with origin stories
- Browse & contact verified artisans
- Browse & purchase Àyòọba Collection
- In-app messaging (text, images, audio)
- Browse & register for free events
- Browse therapist & wellness directory
- Block & report functionality
Standard
Unlock your cultural identity through personalization and premium content.
- Everything in Free, plus:
- Full blog & storytelling access
- Persona & Style Builder quizzes
- Build and save multiple fashion personas
- AI persona-based outfit suggestions
- Voice calling with artisans & experts
- Purchase paid event tickets
- Priority support
Premium
The full Àyòọba experience — AI styling, virtual try-on, and VIP access.
- Everything in Standard, plus:
- AI-Powered Virtual Try-On
- Mood-based outfit generation
- 1:1 tailoring consultation booking
- Social sharing of try-on images
- Priority access to international artisans
- Exclusive limited-edition drops
- Pre-launch collection access
Save 2 months with annual billing. All prices include VAT. Cancel anytime.
Full Feature Comparison
| Feature | Free | Standard | Premium |
|---|---|---|---|
| Cultural Fabric Catalogue | ✓ | ✓ | ✓ |
| Artisan & Therapist Directory | ✓ | ✓ | ✓ |
| Àyòọba Collection Shop | ✓ | ✓ | ✓ |
| In-App Messaging | ✓ | ✓ | ✓ |
| Free Event Registration | ✓ | ✓ | ✓ |
| Full Blog Access | — | ✓ | ✓ |
| Persona & Style Builder | — | ✓ | ✓ |
| AI Outfit Suggestions | — | ✓ | ✓ |
| Voice Calling | — | ✓ | ✓ |
| Paid Event Tickets | — | ✓ | ✓ |
| AI Virtual Try-On | — | — | ✓ |
| Mood-Based Outfit Generation | — | — | ✓ |
| Tailoring Consultations | — | — | ✓ |
| Exclusive Collection Access | — | — | ✓ |
| Social Sharing of Try-Ons | — | — | ✓ |
Common Questions
Can I switch plans at any time?
Yes. You can upgrade, downgrade, or cancel your subscription at any time from your account settings in the app.
Is the free plan really free?
Absolutely. The free plan gives you full access to browse fabrics, artisans, and therapists, shop the collection, and register for free events. No credit card required.
Do I get a refund if I cancel?
We offer a pro-rated refund if you cancel within the first 14 days. After that, your access continues until the end of your billing period.
Are subscriptions shared between the app and website?
Yes. Your Àyòọba account works across both the website and mobile app. A subscription purchased on either platform applies everywhere.
Unlock the Full Experience
AI Try-On, Mood-Based Outfits, Voice Consultations, and more — all available in the Àyòọba app.